Brand Intelligence

Make your teams more efficient with Brand Intelligence — the AI-powered features behind faster discovery and smarter workflows. Quickly find the right content, free up time for strategic work, and get more from your creative and marketing budget.

• AI working for you
  Think of Brand Intelligence as an always 'on,' consistent extension of your marketing and creative teams. Its AI-driven algorithms analyze and tag all of your creative assets and adjust to your tagging habits behind the scenes. No additional data scientists or specialized training is required.

• Accurate search and asset recommendations
  Finding an asset in Brandfolder is as easy as finding an image on Google. When your stakeholders can easily find assets, your team will spend less time duplicating content and efforts. There is no complicated taxonomy or tagging glossary required.

• Reducing busy work
  Working behind the scenes, Brand Intelligence takes on the tedious work of consistently tagging people and objects and smartly organizing your assets, so you can work on complex projects that actually matter to your bottom line.

Features

Auto-tagging

Automatically adds tags to assets upon upload.

Suggested descriptions

Generates a suggested description based on what is shown in the asset for more consistent content.

People Tagging

Automatically detect, recognize, and tag faces in pictures to streamline content organization, quickly locate assets featuring a specific person, and better manage privacy and usage rights.

Similarity and duplicate detection

Showcases asset duplicates upon upload and surfaces assets that are identical or similar in attributes.

Asset analytics

See at a glance which assets are being used most often, who is using them, and where they live.

Video scene detection

Determines elements within a video from all scenes and audio based on what's occurring in the frame.

Moving beyond basic auto-tags

Brandfolder uses AI that adapts to your user habits, making auto-tagging more accurate over time. Need only road bikes? Build a smart collection in seconds with exactly what you're looking for.

Finding the faces of your brand

Automatically detect and identify individuals across your library to eliminate manual tagging. Find the exact talent or stakeholders you need in seconds while simplifying how you manage privacy and likeness rights.

Asset scoring and actionable insights

Brand Intelligence's asset insights and performance-based metrics, combined with ad-hoc models and third-party data, provide granular and precise analytics that help creative and marketing teams plan and design personalized campaigns.

Recognizing video scenes and speech

Brand Intelligence quickly interprets each frame of a video asset and provides granular auto-tags for quicker findability. Easily translate all audio and include it in your asset's metadata for even more advanced search functionality.

Brandfolder has enabled our distributors to search for anything and everything they need based on individual product lines. If they only need snorkel assets, they'll find everything related to that snorkel: studio images, usage images, tech sheets, graphics, and more.

Becca Wyant

Creative Manager