Brandfolder: Product Timeline
Feature Releases
April 8, 2026
People Tagging
People Tagging leverages AI-powered facial recognition to automate the labor-intensive process of manual metadata entry. This feature enables teams to instantly identify and organize individuals within their library, reducing asset discovery time and accelerating campaign speed-to-market.
September 20, 2025
Enhanced guest passkey security in Brandfolder
We've released significant upgrades to our guest passkey feature, providing users with more security and control over how guests access their protected Brandfolders and Collections.
February 3, 2025
API Endpoint Updates
To increase efficiency and scalability, we are deprecating a few API endpoints that are no longer suitable for efficiently searching for assets across users’ Brandfolders.
December 16, 2024
Custom CDN Links
Users can create custom Smart CDN links using the filenames of uploaded files to dynamically build Smart CDN URLs, ensuring their content is delivered with optimal speed and scalability.
May 28, 2024
InDesign Ingest
Streamline creative workflows by converting InDesign packages into editable drag and drop templates.
May 15, 2024
Multi-Page Templates
Brandfolder Content Automation customers can now create, manage, and export drag and drop templates with multiple pages.
April 4, 2024
Duplicate a Template
Accelerate your content workflows! Content Automation users can now duplicate their drag and drop templates in just a few clicks, copying over all design elements including variations, content, input and permissions.
September 13, 2023
Suggested Descriptions
Use GenAI to suggest a description for uploaded images that clearly describes the scene, then edit and save the description in the asset modal.
August 17, 2023
Drag and Drop Editor Enhancements
Content Automation’s no-code template editor can now guarantee professional print-ready exports and support customizable rich text elements – unleashing a wider range of creative freedom for template designers and users alike.
August 5, 2023
Sign in with Smartsheet
Now Brandfolder users with a Smartsheet account associated with the same e-mail can log into Brandfolder using their Smartsheet credentials. One less password to remember!
August 4, 2023
Brandguide Supports New File Types
Brandguide is more powerful than ever - PDFs, Office files, and MP4s can now be dragged into Brandguide using the drag and drop editor.
June 14, 2023
Canva Integration Enhancements
Built on Canva's new API, the Canva-Brandfolder integration now comes with much improved asset discovery, including the ability to: filter by tags, upload date, and file types, navigate to specific sections and collections, view assets details and metadata, and toggle between grid and list view.
May 1, 2023
Custom Field Dependencies
Custom field dependencies allow certain custom fields to be "unlocked" by a particular input, for example "Ad" inputted in the Asset Type Field would then unlock the Ad Channel field.
April 14, 2023
Asset History Log
Admins and owners can now see changes made to individual assets over the last 180 days in our new Asset History Log.
March 13, 2023
Build & Scale Faster - Drag and Drop Template Creation
It’s now even easier to create and scale content with Content Automation’s no-code, interactive editor that empowers everyone on your team to quickly build and publish templates, regardless of their creative or technical experience.
March 6, 2023
Updated Brandguide Editor
Keep your brand consistent, no matter who’s telling your story. Create Brandguides to provide a straightforward guide of how your brand assets should be used for your next event, campaign, product and more.
February 9, 2023
Determine the Display Order of Your Custom Fields
You now have complete control over the display order of custom fields in Brandfolder.
February 6, 2023
Gallery View for Share Links
Share your assets in an elegant, branded, and secure way with the new Gallery View toggle in Share Links.
December 1, 2022
Bring Brandfolder into Any Application
With our latest SDK (Software Development Kit), it’s now easier than ever to build an integration with our PanelUI, i.e. Mini-Brandfolder, into the application of your choice.
November 21, 2022
Brandfolder-level Limits for More Granular Control
If you’re an organization with multiple brands or teams working in separate Brandfolders, you can now set specific usage, admin, and collaborator limits on each Brandfolder.
November 18, 2022
Standard Monthly Reports
Organizations can now generate monthly reports with the key data they need as .csv files.
November 15, 2022
Introducing Content Automation!
Templating just got an upgrade! With Brandfolder Content Automation you can empower your whole organization to tailor brand content to their needs.
October 25, 2022
Managing Users With User Groups
Admins and owners can now define groups of users and provide each group the appropriate level of access to content they need to be successful.
October 18, 2022
Scale Your Share Links with Share Link Defaults
Save time and improve your security posture by using default share link settings.
September 28, 2022
Understanding Share Link Data
Our Insights Data Connector just got more powerful with a new table to view your share link data.
August 12, 2022
Salsify + Brandfolder
Automatically sync assets from BF to Salsify so users no longer need to manually download and upload assets to their PIM.
August 4, 2022
Enhanced Insights Data Connector
Dig deeper into how your teams are utilizing Brandfolder with our improved Insights Data Connector.
May 27, 2022
New Settings Experience, Same Great Brandfolder
We have added many robust capabilities to customize and manage users, privacy, and asset data.
April 29, 2022
Improved Asset Permissions
This new feature enables admins to select one or more assets and set them as ‘view only’ to manage whether or not other users can download these assets.
April 29, 2022
Enhanced Brand Intelligence
Brandfolder has improved core AI capabilities to deepen data enrichment features such as logo detection and auto-tagging.
April 27, 2022
Enhanced Figma Integration Experience
Recent updates to Brandfolder integrations enhance the usability, look and feel of Brandfolder.
April 27, 2022
Improved Task Collaboration With Smartsheet
This new enhancement gives Workspace users more flexibility by managing task status and details using our Smartsheet integration.
April 27, 2022
Zapier + Brandfolder
Our engineering teams have created an integration with Zapier. Users can now develop code-free solutions to expedite tasks and automate workflows between Brandfolder and Zapier apps.
April 4, 2022
Salesforce Marketing Cloud + Brandfolder Integration
Brandfolder’s integration with Salesforce Marketing Cloud allows you to quickly find the assets you’re looking for.
March 31, 2022
CDN Subscription Management
This update enables Brandfolder customers to take advantage of economies of scale.
March 31, 2022
Update Comment Permissions
This update enables comments and annotations to only display on the Brandfolder they were created in.
March 31, 2022
Custom Template Approvals
With custom template approvals, admins can set up an approval process for any template before it can be downloaded and customized by collaborators or guests.
March 9, 2022
Brandfolder Insights Data in Smartsheet
Sync insights from Brandfolder to Smartsheet in a format that allows users to share, easily modify, and utilize data.
March 9, 2022
Brandfolder Panel in Smartsheet
Brandfolder’s core functionality is now natively embedded in Smartsheet.
March 8, 2022
Automate Approvals for Guest Uploads to Brandfolder
A minor release update now allows admins to enable a new ‘auto-approve’ feature on guest upload links.
February 8, 2022
Chrome Extension for Brandfolder
Brandfolder now has a Chrome extension to make leveraging Brandfolder and its content incredibly easy.
February 8, 2022
Brandfolder + Seismic Integration
With this integration users can maximize the functionality of Seismic alongside Brandfolder content.
November 18, 2021
Shopify + Brandfolder Integration
Streamline the use of brand assets across online stores, landing pages, and promotions.
November 17, 2021
Scale with the Power of Automation
Brandfolder’s improved automations use user inputs and powerful AI to trigger actions like appending data such as tags, custom fields, and labels.
November 12, 2021
Elevate your Brand with Templates
Brandfolder’s enhanced template solution enables admins and collaborators to quickly create templates.
November 12, 2021
Store, View, and Share 3D Assets
3D files are one of the fastest-growing file types.
October 8, 2021
Required Custom Fields
Brandfolder’s required custom fields allow admin-level users to specify requirements and ensure information is captured.
October 8, 2021
Enhanced Integrations Experience
Brandfolder has upgraded our user interface for select integrations.
September 17, 2021
View CDN Usage
Now you can track Smart CDN usage to anticipate future bandwidth needs for your organization.
September 15, 2021
Brandfolder + Sitecore Integration
Brandfolder’s Sitecore integration allows Sitecore customers to use content in Brandfolder right from the Sitecore Media Library.
September 8, 2021
Workspace
Brandfolder’s Workspace helps you manage marketing and creative production.
September 2, 2021
Hootsuite + Brandfolder Integration
Brandfolder and Hootsuite have come together to help you more easily schedule and publish your content across channels.
July 1, 2021
Guest User Permissions
Better control how guest and public users interact with assets and the information they see.
June 14, 2021
Brandfolder + Hubspot Media Bridge Integration
Embed assets from Brandfolder in Hubspot through Media Bridge.
June 7, 2021
Improvements to Share Links
Now you can freely add or remove assets to links you’ve already shared.
May 10, 2021
More powerful custom fields
Custom fields are a great way to track asset data that’s specific to your business.
May 7, 2021
Video Closed Captioning
When embedding videos across your digital presence, ensuring accessibility is critical.
April 26, 2021
Connect Brandfolder to your Business Intelligence
Deepen insights for conversion reports, A/B tests, and campaign results.
April 23, 2021
Smart CDN v2
We’ve updated Brandfolder’s Smart CDN with multiple enhancements.
March 26, 2021
Microsoft Office + Brandfolder Integration
Creating on-brand documents and presentations just got easier.
March 9, 2021
Canva + Brandfolder Integration
Building on-brand designs has never been easier than with Canva and Brandfolder.
March 5, 2021
Translated Sections and Labels
Users now have the ability to localize two of Brandfolder’s most powerful organization features: Labels and Sections.
February 22, 2021
Figma + Brandfolder Integration
Brandfolder and Figma users can access their Brandfolder of approved digital assets.
January 11, 2021
Publish from Smartsheet
With Brandfolder and Smartsheet, combining the best of digital asset and collaborative work management makes the handoff from creative production to distribution seamless.
December 10, 2020
Brandfolder + Gelato Integration
Brandfolder has added Gelato to our portfolio of integrations.
June 1, 2020
Portals: Curated Content Experiences for your Brand
Portals are customizable homepages for your assets.
May 28, 2020
ZIP and Sketch Thumbnailing
Brandfolder now auto-thumbnails ZIP and Sketch files upon upload.
April 20, 2020
Multi Language Assets
Brandfolder is now more global ready than ever!
March 4, 2020
Download CSV Metasheets
Making bulk edits to metadata in Brandfolder is easy.
February 24, 2020
Webhooks
We've made our Webhooks more robust with improved documentation for our API users.
February 14, 2020
CMYK to RGB (and vice versa)
Brandfolder now allows non-designers to convert asset colors from CMYK to RGB and vice versa.
January 10, 2020
FTP Ingest workflow
With our new FTP Ingest workflow, users can quickly ingest large file sizes from an FTP server directly into Brandfolder.
December 13, 2019
New: Request Download workflow
With the Request Download feature, admins can create share links where downloading assets is disallowed until the user requests access.
November 22, 2019
Convert metadata into custom fields or tags
With the new Metadata Conversions feature, admins can set up rules to convert embedded and extracted metadata fields into Custom Fields or auto-tags.
November 11, 2019
'My Favorites' now 'My Boards'
Previously known as My Favorites, individual users can now gather groups of assets into Asset Boards.
November 8, 2019
New View Options
Users can now toggle between different view options for how they want assets to be displayed within a Brandfolder.
October 25, 2019
Print contact sheet
With contact sheets, users can now preview multiple assets in a clean layout view before printing.
October 9 2019
Prioritize your Custom Fields
Now, Brandfolder admins with a lot of custom fields can select up to 5 to be prioritized or highlighted for their users.
October 7, 2019
Comments & Annotations for enhanced workflow
Now, admins and collaborators can improve their efficiency by collaborating on assets directly within the Brandfolder platform.
October 1, 2019
Custom Brand Intelligence reports
Marketers and creatives can utilize comprehensive reports Brand Intelligence can run to put your DAM's benefit in clear, digestible context.
September 20, 2019
Collections drop down for quicker findability
New and improved! Now, admins and collaborators can search for Collections from within the Collections dropdown.
September 16, 2019
Brand Intelligence: Our most important launch yet
- Improve search accuracy & asset recommendations using brand-specific tags
- Increase the findability of assets
- Reduce content waste and costly duplication
- Plan campaigns with strategic insights
July 30, 2019
Custom and Preset Cropping
With Custom and Preset Cropping, marketers and creatives can save time on exporting and deploying digital assets.
July 8, 2019
Announcing: Advanced Video Functionality
Brandfolder’s advanced video features just got a major facelift.
June 25, 2019
New Brandfolder + Sketch Integration
With Brandfolder's new Sketch integration, creatives can save time.
May 24, 2019
New & improved Sign In page
We've refreshed your Sign In page.
How to customize your Sign In page
May 17, 2019
Brandfolder is now available in 15 languages!
Brandfolder has gone international!
April 26, 2019
Send-to-Print
Send-to-Print is a customizable feature that enables users to email brand materials to selected printing companies.
April 11, 2019
Bulk Tagging and Custom Fields!
Easily manage all of your tags in one consolidated location.
March 8, 2019
Brandfolder's Slackbot is live!
Customers can find and view assets, as well as manage Brandfolder notifications from their company’s Slack app.
March 5, 2019
Brandfolder now in other languages!
We're working on making Brandfolder more accessible to our international users.
Feb 28, 2019
Suggested Tags
Tagging has never been smarter - Brandfolder’s machine learning now suggests tags for your assets.
Feb 1, 2019
Asset Score is live!
Take the guesswork out of which creative assets are actually working for your brand.
Dec 7, 2018
Advanced Version History ⏮
Now you can see, download or revert to previous versions of an attachment.
Dec 2, 2018
Be Notified About Expiring Assets 🔔
Users who have downloaded assets with an expiration date will receive notifications.
Nov 5, 2018
Replace Attachments
From the asset's "Edit" tab you can drag and drop a file (or browse for one) to replace the attachment.
Nov 2, 2018
Contentful Integration
We love Contentful's headless CMS.
Oct 29, 2018
Asset Modal Redesign
Our asset modal has a new look!
Oct 16, 2018
Password Strength 🔐
To further ensure the security of the Brandfolder platform, new users are required to create a complex password with strength standards.
Oct 7, 2018
Strict Search Within Organizations 🔍
From your brand's Org page users will now see a more refined search input.